by Chuck Lasker | Mar 9, 2010 | Marketing
Up to 10% of males have trouble navigating your site. Scary, right? It may not be true if you’re using colors with color blindness usability in mind. But most designers ignore this huge segment of the population. And color blind people notice – and vote... by Chuck Lasker | May 10, 2009 | Marketing
Several years ago my son, David, and I created a customized one page checkout system for the Miva Merchant ecommerce platform that we named Pimp My Checkout (PMC). Cool name, not so great idea, it turned out. Many site owners were requesting one page checkouts, so I...